Simple people often gape at commentators on their television sets as a monkey might gaze in awe at a Teddy Ruxpin doll. The wise man, meanwhile, studies cassette tapes; data blogs; things of that nature.
Daiju visited the master Baso in China. Baso asked: "What do you seek?"
"Enlightenment," replied Daiju.
"You have your own treasure house. Why do you search outside?" Baso asked.
Daiju inquired: "Where is my treasure house?"
Baso answered: "What you are asking is your treasure house."
Daiju was enlightened! Ever after he urged his friends: "Open your own treasure house and use those treasures."
The enlightenment: When Daiju's friends asked him, as he had asked the master, "Where is my treasure house?" Daiju told them, "It's in Cancun, Mexico. Or maybe it's in Vail, Colorado. Or perhaps it's in Aruba. It can be all these places and more. How? Through our simple and affordable vacation ownership plan. It's not a 'time share'—it's a chance to be a part of something that can pay off for a lifetime. When it comes to vacation planning, it can be hard to find a vacation that fits your family. Whether it's the toddlers, the twins, the teenagers or extended family, it can be a squeeze. Vacation ownership offers you a better vacation experience, including greater value, more choices, and maximum comfort. Take a look at what we have to offer."
Eventually, Daiju grew rich enough to build an entire house, out of treasure.