Connective Tissue Coffee

Hamilton Nolan · 01/07/10 11:17AM

"Nescafé has found an avid market [in Singapore] for coffee with collagen, a protein found in connective tissues, on the theory that ingesting it will improve skin." Which is false. Also: eww, gross, throwup. [NYT. Pic via]

Nasty Ads Have People Licking All Your Magazines

Hamilton Nolan · 02/13/08 11:27AM

Marketers are enthusiastically placing lickable ads in all types of magazines these days, disregarding the fact that that's just nasty. Do we really need to lick a page in a magazine to get the point that Welch's grape juice tastes like grape juice, or some chemical simulacrum thereof? "It's a little bit unsanitary, perhaps," one ad guy tells the Wall Street Journal. No shit, man. But we don't need any fancy agencies to hook us into this trend, anyhow; we're experimenting with our own lickable ad: