McDonald's Still Wants to Be the New Starbucks

Hamilton Nolan · 01/29/14 10:26AM

McDonald's was once known as a "restaurant" where Americans could purchase, at reasonable prices, hamburgers the size and flavor of air hockey discs. Those days are gone. Fast food is a loser's game. McDonald's now aims to be the new Starbucks.

Starbucks Caters to Milquetoast America

Hamilton Nolan · 10/19/11 09:15AM

There are more Starbucks coffee shops in America than there were voters in the last presidential election (probably). Starbucks is America. Or, more accurately, Starbucks shapes America into its own image: a nation of the types of people who love Starbucks.