One of the difficulties the mainstream press has faced in covering the Donald Trump campaign is that Trump is a ceaseless and aggressive liar. The traditional etiquette standards known as “objective journalism” discourage media outlets from pointing out that a politician’s message is contrary to known facts—to do so seems like taking sides, or, God forbid, expressing an opinion.
As has been often noted this election cycle, Donald Trump is a member of the WWE Hall of Fame. Trump and WWE founder Vince McMahon have known each other since 1988, and worked together frequently. But in 2007, Trump and McMahon pretended to be bitter rivals, culminating in Trump shaving McMahon’s head on pay-per-view TV. This was all play-acting, or “work” as its known in professional wrestling. In real life, Trump and McMahon were friends, and the feud was mutually beneficial to both.