L. Ron Hubbard began Scientology’s “Project Celebrity” in 1955, offering a list of 63 high-profile targets and a “small plaque” as a reward to anyone who successfully brought the likes of Bob Hope and Ernest Hemingway into the church. “There are many to whom America and the world listens...” Scientology’s blustery founder wrote in a newsletter announcing the plan. “It is obvious what would happen to Scientology if prime communicators benefitting from it would mention it now and then.” Sixty years later, was Project Celebrity a success?
Judging by the ensembles worn by the Scientologist-heavy crowd at one of LA Fashion Week's recent shows, all those interrogations via E-meter and "detox programs" required to be a full-fledged Clear do not include any lessons on how to dress oneself. At Smashbox Studios yesterday, Giovanni Ribisi's sister Marissa debuted her Whitney Kros clothing line, and all a whole smattering of outed B and C-List Scientologists showed up to support the Scientologist designer. There was good ole Tom Cruise Rejectee Erika Christensen dressed in a shapeless fiery muumuu, Juliette Lewis in Hammer shorts, and Jenna Elfman wearing some kind of '80s era sweater that looks like it was hoisted from the Breakfast Club wardrobe department. More pictures, and our ideas on why the "A-List" Scientlebrities weren't there to support the cause, after the jump.