Jeb Bush’s Super PAC, Right to Rise, premiered a new campaign ad this week denouncing Donald Trump and touting America’s bright new future. What a commercial, what a country—if there were a voting booth on my desk, I’d pull the lever right now. Only one problem: Jeb Bush’s “America” is really comprised of about $100 worth of B-roll, shot in Asia and the UK.
The video also shows a clip of the silhouette of a construction worker with text on the screen that says “America is great” — stock footage that was taken from “a multiple story building in Southeast Asia,” according to the website Pond5. The HD version of the clip costs $35.
It’s almost like these presidential campaigns are little more than elaborate marketing rollouts concerned with “optics” rather than “issues”... But who cares, I guess—not Jeb Bush’s Super PAC.