The heretofore anonymous founder of Regretsy, the blog that appropriately mocks your dumb arts-and-crafts projects, has been outed. Because she got a book deal! New blog-to-book trend: Saying right up front the book will be more paltry than the blog.

Speakeasy reports that the Regretsy mastermind is April Winchell, well-known comedic human. Notably, her new book publishers admit:

"We're not going to use everything from the Web site," said Jill Schwartzman, the purchasing editor at Random House. "The ones we're going to pick are the ones that work for a book-reading audience."

So read everything on for free, or buy the book and read less, for a fee. Just mail April Winchell a check and continue to read her website!