David Gregory was recognized by a confused fan; a Wall Street Journal editor was flummoxed by Twitter and Martha Stewart was rattled by an accident. The Twitterati were flustered.
After a quick glance to make sure the accident victims were still breathing or whatever, domestic mogul Martha Stewart focused on the important stuff: her poor grasses!
The Wall Street Journal's Alan Murray either confused direct messaging with Tweeting, or intentionally offered to buy lunch for 2,400 followers.
NBC's David Gregory had to explain he isn't really a Twitter star, he just plays one on this old thing called "television."
Jeff Jarvis, media revolutionary, declared former MSNBCer Dan Abrams his own, personal Trotsky.
Nicholas Carlson said the revolution will, in fact, be Twitterized, but we suspect he didn't mean it.
Did you witness the media elite tweet something indiscreet? Please email us your favorite tweets - or send us more Twitter usernames.
(Top pic via Martha Stewart)