Last week Rachel Maddow called out failed Clinton consigliere Mark Penn for running an evil PR firm, Burson-Marsteller. The firm is evil, and Penn should just shut up. But he didn't! So he paid:

After Maddow reamed Burson for working for a laundry list of the world's dirtiest companies, Penn sent out an internal memo, obtained by PRWeek, which said in part: "Her commentary also significantly mischaracterized the nature of the firm's past – for example, we never took a dime from Blackwater[.]" Oh that's where you fucked up, Mark Penn. Sometimes the best PR is silence. But fight on, please!

[PRWeek, my former gig]