Yuppie cokeheads, stop snorting massive rails for the sake of the endangered tree frogs! That's the new anti-drug message coming out of the UK. And it just might work! You might not stop for the sake of your money, your police record, or your septum, but would you give up blow if you knew that every eight ball cost ten square meters of precious rainforest habitat, you Whole Foods junkie? It's true, according to the vice president of Colombia!

"Santos said many middle-class Britons who used cocaine were unaware of its environmental impact. 'For somebody who drives a hybrid, who recycles, who is worried about global warming - to tell him that that night of partying will destroy 4m square of rainforest might lead him to make another decision.'"

So stop it, all of Hollywood! [Guardian]