Samir Arora, the CEO of online-ad network Glam Media, is often described as "brash." Is that where he got the idea for his newest network? A tipster says Glam's "Brash" network will target men. Glam has long positioned itself as a way to reach women online, but people with access to Glam's real demographics say that the split is close to 50/50. Rather than admit he's been lying to advertisers looking to reach women all along, how gutsy of Arora to turn the deception into a new product to sell. The only question: Who's going to sell Brash if Glam's rumored layoffs come to pass?