Che is a Belgian men's magazine. So it's not too concerned about pleasing women, or what women think, or not royally pissing off women in general. Here's the only thing Che wants from women: their ass! Amirite bro? Gimme some! The ad pictured at left shows gals strolling around with tags on their ass that say "Please Squeeze Here." Ha, yes ma'am! High five! Whatever the Belgian equivalent of the National Organization for Women is is really asleep at the wheel. Below, three more spots from Che's meat-themed ad campaign, proving once again that Belgian sex advertising is truly a world unto itself:

[Copyranter at Animal]