Lots of fashion advertising is "artistic," in the sense of being executed by a highly-paid photographer who, at some point in their lives, produced actual art, and is able to form an advertisement into a reasonable simulacrum thereof. But at least if, say, Vincent Gallo is pimping Belvedere, you get some sense of parity between the "artist" and the product. Not so in the new Wrangler (say with Southern accent) campaign shot by naked hipster photographer Ryan McGinley, which is plagued by the fundamental disconnect of trying to sell workaday Wranglers (again, Southern: "Rayun-guhlurr") with what seem to be outtake photos from the world's shittiest cult family vacation: