Our culture cannot be so debased as to give a television platform to a woman who pretends to be a Star magazine journalist, one who claims to design handbags, and the third an heir to a Sun Microsystems dynasty that we've never heard of. But, of course, it has. That rumored reality television project, one of the few things that Star's Julia Allison has ever kept secret, has been greenlit by Bravo, we're told by people familiar with the cable network. The show, tentatively called IT Girls, begins shooting this summer.

I suppose congratulations are in order, to Allison, whose pink and perky determination has propelled her to fame of some debased sort; to the blonde one, a veteran of reality shows, Mary Rambin, older sister of the Hud-banging teen star; to Megan Asha, the supposed tech heiress; and to the agent who has shepherded through the project, Jason Fox of William Morris Agency, pictured here with his three angels.

It would be easy to dismiss IT Girls as final proof of a culture gone spongy in the brain, in the final stages not so much of Alzheimers as syphilis. But let's be honest: the concept, three girls are followed by the cameras as they set up an online chat show, a younger version of The View, is positively gripping compared with some of the other reality projects being touted. Julia Allison's obvious ambition provides a dramatic core; she's better at least than the empty socialites around Kristian Laliberte, another group with television ambitions.

Finally, IT Girls promises to take watching-me-watching-you media narcissism to a new plane. A girl who is famous for photographing her every move, sets up a pretend chat show which is itself the focus of cameras from a cable show. So meta! And that will, for a blog that has designated Allison an icon of a new age of self-levitating celebrity, make great entertainment.