To be clear, of all the Trumps, Ivanka is our favorite, Her dad has a big face and is just really horrible. Of her two brothers, Donald Jr. is a joke and Eric, well, Eric is pretty much an unknown. Hell, he might be as great at Ivanka and probably he wouldn't have been called shameless scheming Delilah by Times-lady Ruth La Ferla. No such luck for toothsome Ivanka; today's Thursday Styles piece is lady-dismissive in a complicated way.

Is this where we start to feel funny?

Ms. Trump is just as able a master of self-packaging. Her father's daughter to the bone, she says she has harnessed her energies — to say nothing of television guest spots on "Oprah" and "Project Runway" and nights on the town on the arm of Jared Kushner, the real estate heir and publisher — in service of the Trump brand.

Then there are her exuberant displays of thigh and cleavage in the laddie book Stuff, and in Arena, the progressive British glossy. In October's Harper's Bazaar, she was photographed reclining in a dress slit to her thighs, a burly half-naked construction worker pounding a jackhammer at her feet.

The thing is—none of this is untrue? Hmm. Later in the article, however, La Ferla hears some multi-syllabic words from Ms. Trump and her heart lightens.

For all her youth, Ms. Trump, who graduated summa cum laude from the Wharton School, can talk the talk. She pointed out that 13 hotels are in the pipeline, adding, "People talk credit crunch, but it's a great testament within the financial community that we've secured financing."

Testament? Financial? Secured? She can talk the talk.

The piece is also a bit of a portrait of the interiority of Ms. Trump's mind/brain/feelings area. Her likes include unitards and her dislikes include mediocrity ("Mediocrity terrifies me") and her father. To whit:

"She recalled racing down a ski slope, at age 8, during a family trip to Aspen, Colo. "At one point I remember thinking it was rather bizarre that I had started moving backwards up the hill," Ms. Trump said. "It took me not too long to realize that my father had hooked his ski pole around the cuff of my unitard. Clearly he wanted to win."