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So we're not 100% sure, but, close enough for blogging and all that: There's an ad that's been popping up all day on Yahoo Mail that seems to feature everyone's favorite party photographer, Mark "Cobrasnake" Hunter (top left). The other faces in the ad look like some of the lensman's subjects. It's a promotion for T-Mobile's new "myFaves" program, a service which "allows customers to call any five people free regardless of the carrier they use." The plan is part of T-Mobile's attempt to peel off users of other services; we had no idea that the douchebag demographic was so valuable. Either that or they're trying to tap the youth market.

Cellphone Carriers Focus Ads on Each Other [NYT]

Related: Next, Gus's Pickles for AG Jeans