business school
You know those movies where the big city hotshot character comes back to their town for the holidays and learns humbling lessons about life and love? Well that apparently played out in real life when
Julia Allison—internet fame connoisseur,
lifecaster—traveled back to Chicago for Thanksgiving. Between lazily pushing mashed potatoes around her plate and clubbing at "the hottest spot in Chicago," she seems to have experienced an existential crisis that led to a big, HUGE decision that she's of course loudly announced on her website:
Julia Allison is going to
Business School! And not just any
business school. Like some sort of businessy Elle Woods, she's aiming for the crème de la crème: Harvard! And Stanford. What, like it's hard? There are, though, some small flaws in her plan:
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fameballs
It's funny and meta to watch
Julia Allison get profiled. Since she's already done all the work for us in real time—chronicling her thoughts and moods and outfits on her blog—a profile seems beside the point and out of date by the time it goes to print—we've already
seen those outfits and photos, and we already
know what events she's been to. Journalists are usually left baffled upon their first introduction to the JA force of nature—when we've been collectively getting her IMs for years! Australia is
just now catching on to this Internet fameball/oversharing thing, putting Allison on the cover of a magazine—and including her close personal friend, and also our former editor,
Emily Gould. (At this point, Em seems like she wants to erase the Internet and spend a month in a sensory-deprivation chamber.) The profile is very similar to Allison's
Wired cover story, except for perhaps the journalist's outright dislike for her subjects.
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the trend that wasn't
It's
the trend that wasn't: certain ladies are part of the new power elite of women who pay for their own travel via private jets. According to
Private Air Daily, "[Dating columnist]
Julia Allison and fellow Internet glamour girls
Mary Rambin and Meghan Asha, stars of Bravo's upcoming reality show
It Girls, [
rumored show -Ed], are emblematic of a growing feminization of the [private jet] flight ceiling." With the show and their startup
Nonsociety in mind, it's time to step right up and dance like monkeys to perform the art of the shill:
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freakoutnomics
This is from dating columnist and startup Nonsociety lifestreamer
Julia Allison's Twitter. Welcome to how the other half lives! (Her salary at
Star last year was $100K—just so you know.)
failed publicity stunts
Imagine you're a marketing intern at an online dating company that lets you video-chat with others. Part of your job is to give the lonely ladies out there a little webcam-time and pretend you like them. That's what
tipster Corey does: "
To be fair, it’s not so much an internship as it is emotional prostitution... It's weird and mildly unethical, but it pays well. I mean, if I have to let some 45 year old cat lady from Wyoming think we’re having an emotional affair so I can occasionally eat at Le Bateau Ivre, then so be it." We understand. But it must have been shocking for him to have the omniscient fameball trio of dating columnist
Julia Allison & her Nonsociety friends pop up on his screen while he was emotionally prostituting himself. He must have felt like he truly met his match!
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you the brand
Didn't want to cough up $75 for
MediaBistro's seminar on
Personal Branding, starring dating columnist
Julia Allison? We don't blame you for that smart economic decision. Here it is for free: step-by-step instructions on how to be a brand, straight from her PowerPoint presentation! (Which we asked for and received.) Remember, we're all going to get laid off tomorrow, and the only brand you have to rely on is
you. Highlights include "aggressive costuming" and "Age 26: first [magazine] cover."
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how things work
When your quotidian indiscretions can be photographed, Twittered, and uploaded before you've stumbled out of a cab and up the steps at the end of the night, extra precautions must be taken. Especially you're dating extreme lifestreaming oversharer
Julia Allison. Yes, one brave gent has stepped up to the plate. Crazy we didn't hear about it sooner, because she usually shares all her important life decisions with us via her blog—and most men are therefore afraid to date her. "She realized this recently after three promising first dates abruptly called it quits," as her
recent NYT profile put it. "In an e-mail message, Ms. Allison acknowledged that her chosen profession may have permanently ruined her social life." But not entirely.
Eater's darkly handsome blogger-about-town
Ben Leventhal has taken her on.
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nonsociety
Professional lifestreamers
Julia Allison,
Meghan Asha and
Mary Rambin launched a three-minute Web show,
TMI Weekly . The serial is modeled after
The View,
according to the LA Times, although consumer goods seem to have been substituted for actual, you know, issues. Your Correspondent is about as far from the show's target demographic as one can be without collecting social security benefits or calling Barack Obama by his middle name, but he does feel comfortable making two observations: The program is supposed to be about "Sex. Tech. Style," but the only discussion of sex is a recurring joke about how Asha never has any. Change the tagline or live up to it. Also, the dog-fart chats really need to go. After the jump, a sample episode in which Allison reads from 37 hate-filled text messages from one of her dates.
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